SEO is one of the most important parts of digital marketing. It combines many different techniques and methods, all of which are aimed to make a website more relevant to search engines and more visible to potential visitors. But just like any aspect of online advertising, SEO can be pretty expensive, especially if your business …
The trick to online marketing and advertising is having the best advertising agency team communicating the right things to the target customer. Expressive and expensive marketing and advertising campaigns do not guarantee to convert customers. The information sensitive nature of today’s consumer makes that extra care should be taken when communicating a brand to prospective …
The introduction of apps and websites for finding jobs and uploading resumes has meant that it is now easier than ever before to apply for jobs. However, this is presenting challenges for employers as more candidates apply for the same positions. Pre-hire assessments or pre-employment tests have become increasingly popular options for solving this problem. …
A more visual business proposal helps to hold your viewer’s attention. Whether you are trying to secure funds, explain a product, concept, or anything in between, a visual proposal will help to increase audience engagement and your chances of success. The five simple tips below will show you how to create a visual business proposal …
As the e-commerce industry grows exponentially, more and more online shops are being created. According to Shopify, by the end of 2019, the global e-commerce market was worth US$ 25 trillion. However, a serious issue that plagues the industry is the security aspect. There are severe cases of frauds involving e-commerce sites. Apart from real …
In the past year, a lot has happened with the pandemic engulfing our day-to-day life and bringing in some tremendous changes to our work styles and safety concerns. One of the fascinating and predominant trends has been the positive shift towards work-from-home (WFH) environments. More and more companies are incentivizing the WFH mode of work …
For those who are planning on expanding their business from their local area to the whole city or further, eBay is the best marketplace where they can sell their products conveniently and on the best price. They can opt to Sell on eBay their products which they make. Many sellers on eBay, like potters, artists, designers, …
When most people hear the word “bookie”, the first image that comes to their minds isn’t one of a private business owner, using knowledge of finance and marketing to run a profitable, legit, business. But ever since the U.S. Supreme Court struck down the Professional &Amateur Sports Protection Act in 2018, bookmaking has crawled into …
Unlike social media, email marketing is a long-term engagement strategy. Like every journey starts with one step, welcome emails kickstart email marketing campaigns. While sending out your first message, making the right impression is crucial. A good first impression will help your open rates, engagement rates, and conversions for an extended period. It sets the …
When you want to collaborate with other companies or want to make a deal with a big multinational company, the first step is always making a good first impression, and for that creating a good Business Introduction Letter is a must. This letter is key to your entry in business with the said company, you …